CASSIDY KIM
Cassidy Kim is a multi-disciplinary designer + artist based in Los Angeles, CA. She recently graduated from the University of Southern California, majoring in Design (BFA) & minoring in Product Design (BS).
CURRENTLY AT: JUICE HOUSE
A list of her favorites:
- Baking
- Sourdough bread
-
Candy Crush
- Shopping
- Her dog, Boots
- Survivor
Email
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Instagram 06 EREWHON
@erewhon
As a Marketing Design Intern, I worked on the rollout of a skincare-focused campaign that aligned Erewhon’s clean, aspirational brand identity with the visual language of beauty and self-care.
I contributed across multiple touchpoints—including creating pitch decks for brand partnerships, assisting on photoshoots, and designing social media assets for Erewhon’s digital channels. I collaborated closely with the in-house marketing team to develop cohesive visuals that could live both online and in-store, ensuring consistency in tone, layout, and messaging.
This project allowed me to engage with storytelling through a luxury retail lens, blending content strategy with minimalist design to elevate the everyday shopping experience into something aspirational and lifestyle-driven.